1. We will comply with all applicable laws and regulations and conduct appropriate solicitation and sales activities.

• We will comply with the Insurance Business Act, the Act on Provision of Financial Services and Improvement of Environment for Use of Financial Services, the Consumer Contract Act, the Financial Instruments and Exchange Act, the Act on the Protection of Personal Information, and all other applicable laws and regulations, and will conduct appropriate solicitation and sales activities.
• In order to ensure appropriate solicitation and sales activities for our customers, we will establish and maintain an appropriate internal management framework and provide appropriate training to our employees and other relevant personnel.
• We will appropriately manage and handle information concerning our customers in accordance with applicable laws, regulations, and our internal policies.
• From the perspective of preventing the fraudulent acquisition of insurance benefits, we will conduct appropriate solicitation and sales of insurance products. In particular, with respect to insurance contracts under which a person under 15 years of age is designated as the insured, we will take appropriate measures to prevent the fraudulent acquisition of insurance benefits, including paying particular attention to the appropriate determination of the amount of insurance coverage.
  
  

2. We will conduct solicitation and sales activities in accordance with our customers’ intentions and circumstances.

• We will ascertain our customers’ intentions and, taking into comprehensive consideration their knowledge and experience regarding our products and services, their financial circumstances, and the purpose of purchasing the products or services, provide appropriate information through explanations of our insurance products and services so that our customers can select products that meet their intentions and circumstances.
• When explaining our insurance products and services, including where products are sold through methods that do not involve direct face-to-face interaction with customers, we will tailor our explanations to the applicable sales method and make every effort to ensure that the information is presented in a clear and easy-to-understand manner. In particular, we will provide elderly customers with more careful and attentive explanations to facilitate their understanding.
• In conducting sales of insurance products and providing services, we will give due consideration to the time, place, method of communication, and other circumstances in order to avoid causing inconvenience to our customers.
  
  

3. We will strive to provide services that meet our customers’ expectations and satisfaction.

• We will endeavor to respond to customer inquiries promptly, accurately, and courteously.
• In the event of an insured event, we will provide clear and careful guidance regarding claims for insurance benefits and strive to make prompt and appropriate payment of insurance benefits.
• We will actively collect and consider feedback and opinions from our customers and utilize them to improve the development of our products, the provision of services, and the sale of insurance products.
• We will deepen our understanding of the needs of customers across the individual, small and medium-sized enterprise, and large enterprise segments, and strive to provide services based on the concept of “Active Care” — providing thoughtful care one step ahead — by identifying potential risks and taking proactive measures to prevent them.